When You Need to Listen to the Criticism

That’s not to say all negative feedback exists because other people are just jelly. There are criticisms we need to hear, and sometimes it comes from the most caustic sources.

In the above example, the criticism I’m hearing is “make sure you communicate more effectively.” The reason we don’t have the Sensor types on our front page is because (at the time of writing) this is a brand spanking new website design for us and we haven’t finished all the type pages yet. Our core demo are the iNtuitive types and so we designed their pages and wrote content for them first.

I knew it felt incomplete to me to only have the iNtuitive types on the front page drop-down menu, but I didn’t think it was sending a message. So, I’m now more aware and will be making sure to complete those Sensor pages asap.

Holding space for criticism may be the most difficult thing you do as you scale up in your mission. Remember, you’re pre-programmed to see strong criticism as the first step toward literal death. But in order to be the best version of yourself and to optimize your message you have to be able to separate the wheat from the chaff.

If your ego is afraid it’s going to die from the negative feedback, let it. Let go of the pride. Remember these ancient fears once kept us safe, but they aren’t really necessary anymore. You’re going to be fine. It’s the mission that’s the important thing.

And for pete’s sake, don’t let it stop you. The fear of negative feedback stops so many people. Don’t be a statistic. Scale up. Thicken the skin while keeping the heart soft and compassionate.

Be a thought leader.


How do you deal with negative feedback, and what are some strategies you’ve discovered to stay strong in the face of criticism?

Want to learn more?

Discover Your Personal Genius


We use an online app called Mention. It’s a program where you plug in search terms and the app crawls the web for every instance those terms are mentioned. We find it way more effective than the free Google version, and if you run a website or have a company with an online presence it’s a great tool for keeping your finger on the pulse of how your brand is doing.

Most of the time the ‘mentions’ we get are positive. And then, everyone once in a while, this happens:

When your website is called “literally the worst” by anyone (even if their self-assigned Reddit flair is ‘basic bitch’) it’s going to sting. I’m pretty sensitive to negative feedback and a big part of my growth path as PH gains more traction is to be able to sit with and hold space for negative feedback.

Now, my first reaction was to make an apologist post. I truly hate being misunderstood, and I feel like the above feedback is a breakdown in communication.

hustle as hard as you hateMy second reaction was to mentally write this person off (as well as what seemed to me to be bandwagon jumpers that comprised the rest of the conversation) and think, “Make your own website then. Maybe you should hustle as hard as you hate.”

A major theme in my personal growth path is to sllloooooowwwww everything doooowwwwwnnnnn, and respond instead of react. This has been a hard won lesson for my reactionary ENTP brain, and that goes double when my Harmony 10 Yr Old (aka Extraverted Feeling tertiary) process experiences rejection.

So, while I’ll be addressing the comments of the above post (are we literally the worst and an iNtuitive superiority site?), it became clear to me that there’s a growth opportunity if I also address something all of us on a mission face: how to deal with push back and caustic feedback from the world and not simply give up.

Dealing with Push Back

From the moment humans realized how much easier it is to survive in large groups there’s been one rule: don’t get booted out of the tribe. Our sensitivity to feedback is a finely-tuned instrument we’ve created to gauge just how close we are to being ousted.

When we receive negative feedback we forget we live in a global community. That’s very new for humans, who are used to living in tribes of about 150 people. The feedback triggers our, “Oh, shit, does everyone feel this way?” mechanism and we subconsciously fear if that one person influences the other 149 people we’ll be given the boot and left as scraps for hyenas.

That’s pretty ancient programming. But that doesn’t matter one whit to our sympathetic nervous system, the part of us that’s ready to get into action when it’s ‘all goin’ down’.

Negative feedback, like gossip, has always been used to promote unspoken social contracts within a community that has each other’s backs. It’s evolved from ‘don’t kill that dude because you want to mate with his woman’ all the way up to “OMG, you’re going to wear those shoes with that outfit?”

If the ancient parts of us think we’re literally about to die from the negative opinions of others it makes sense why so many people play it safe. Reason would say that we’re way past the time period where being booted from the tribe is essentially a death sentence. But that requires us to be reasonable people, which we’re not. We’re a hodge-podge of multiple programs running, and usually we don’t even know how much on autoresponder we are until we’re 1) given an opportunity to observe our programming and 2) have the fortitude to actually see it for what it is (and not spin a narrative to rationalize it away).

When we’re ‘on mission’ we generally do as much as possible to be disruptive to the establishment. We’re addressing something we believe needs to be changed, and the bigger the thing that needs to be changed (i.e. the bigger the establishment) the more push-back we’re going to get.

Most establishments have become organisms, and organisms are self-protective. When they sense a foreign entity their number one goal is to hemorrhage it out.

Society is no different. When we have a Big Game message we’re not just fighting the establishment, we’re also fighting its anti-bodies, aka everyone who likes things the way they are.

Let’s use the example that prompted this article, the Reddit user that nominated us “literally the worst.”

Self-Protective Organisms

There are a couple of things one must understand about the context of this comment. First, the subreddit this thread was in has as its #1 rule “No intuitive bias.” Second, the poster is a Sensor.

The Myers-Briggs world is pretty iNtuitive biased. This makes sense as iNtuitives are the most likely to observe and appreciate speculation and pattern recognition. Type is almost entirely based upon pattern recognition since there’s very limited scientific evidence at this time.

iNtuitives are also a fairly disenfranchised group. It’s common for an iNtuitive, upon learning of the Sensor/iNtuitive dichotomy, to identify it as the cause of their problems and challenges. And if that person hasn’t learned the life lesson that sometimes things just are and no one is necessarily to blame, it’s very easy for the iNtuitive to start blaming Sensors.

Sensor bashing is rife in online communities, and it’s totally understandable that Sensors attracted to the Myers-Briggs system would get tired of that shit real fast. A rule of “no intuitive bias” is a pretty clear indication that the bias exists. That particular subreddit is then biased against the bias.

A site dedicated to empowering iNtuitives looks just like all the other sites that act as if iNtuitives are better than Sensors. Which we emphatically do not, but that’s like identifying the natural blonde in a world of bottle blondes. A cursory glance isn’t going to be enough to tell the difference.

I say all that to express sympathy for the person that called us “literally the worst.” But that’s not the complete story.

In any world where a subgroup of people are dominant in numbers and/or influence, there’s going to be fear of destabilization if the world changes to accommodate a different demographic. Sensors have always outnumbered iNtuitives, but the world of changing technologies have required us to adapt fast and Sensors aren’t known for rapid adaptation.

It seems as if types who use the cognitive function Introverted Sensing (SJs in the Myers-Briggs system) are the most adaptable over time. But this world isn’t giving us time, and it’s putting huge strains on all of our infrastructural systems to keep up. Infrastructural systems that are primarily maintained by Sensors.

Books like Rise of the Creative Class and Blink illustrate that a more intuitive approach is increasingly necessary. From the perspective of many compelling models, we’re a society on an exponential growth curve indicating that things are only going to be getting more cray-cray, not less.

The current infrastructures and institutions of society – government, the education system, religious systems, the commercial world, etc – all have traditionally favored a Sensor approach. On a macro level the world rewards sensory characteristics – the work ethic, the desire to build a quiet and comfortable life, traditional values – and people tend not to question what’s already been established.

Any sufficiently established institution becomes an organism, and iNtuitive values can seem like foreign entities requiring the aforementioned hemorrhaging.

So even if there weren’t savvy but fed-up Sensors that understand the S/N dichotomy split, there would still be push back from the world for something like an Intuitive Awakening. There are countless stories of disruptive iNtuitives of the past being fed things like Hemlock cocktails for their efforts. It’s not a new story, just one we might be finally ready to listen to.

If you’re a Sensor this is really easy to dismiss, just like it’s easy for me as an Extravert to dismiss the pain with which Introverts have to deal. But that doesn’t change the fact that for those Introverts the pain is real.

iNtuitives as a demographic deal with things Sensors don’t have to even think about, and an Intuitive Awakening is meant to address those concerns.

Saying an Intuitive Awakening movement is ridiculous is like saying the recent Introvert movement is ridiculous. There has been and continues to be a need for awareness around introversion, as expressed by how relieved Introverts are to have language for all the phenomenon they experience in a Extravert’s world.

The same thing applies to iNtuitives in a Sensor world. As much as Sensors may not understand how this impacts iNtuitives, it doesn’t matter. As an Extravert, myself, I sometimes wonder if Introverts are just being whiny. And then I remember I have no fucking clue what it’s like to be an Introvert. There’s clearly pain there, and if they need a movement to feel empowered, then I’m glad the world is ready to give it to them.

How Much to Care About the Feedback

So, how much am I going to care about people who give negative, even caustic, feedback?

In this particular case it’s a tricky balancing act. On the one hand, Sensors are going to have to be a part of the Intuitive Awakening movement since the point is to get the social unconscious to accept that iNtuitives exist at all. Sensors already into Myers-Briggs are going to be some of our most important allies.

On the other hand, there’s going to be push-back from people sensitive to how abusive iNtuitives may have been toward them in online communities. If they’ve been on the receiving end of this abuse chances are they’re not going to be lining up to be the cheer leading section of this movement.

So, the only thing we can really do is take it on the chin, recognize we’ve got our work cut out for us and do our best to be a good example.

The more empowered iNtuitives are – the more they’re working on themselves and developing as the highest versions of themselves – the less likely they are to be dicks to other people, including Sensors. The less dickishness iNtuitives exhibit, the more friendly Sensors will be to this movement.

And the goal isn’t to make Myers-Briggs savvy Sensors more accepting of iNtuitives. The goal of the Intuitive Awakening movement is to get the S/N dichotomy split into the social unconscious so that when iNtuitive parents have a Sensor child or Sensor parents have an iNtuitive child there isn’t a “what the hell is wrong with you” mentality going on.

In general, though, feedback of all kinds is a GOOD sign.

My brother is a well known writer of Science Fiction. His books (along with his writing partner) are doing extremely well, and just this past year were turned into an acclaimed TV show on the SyFy network. He was recently interviewed about how he feels when people say how they could have done something better in either the books or the show and he said, “The sad fact is if nobody is giving you a hard time on the internet it’s because no one has heard of you.”

The more powerful your message is the more polarizing it will be.

It doesn’t matter how much positive intent you have, how great the pains you take to be crystal clear, or how important your message is. People are at stratified levels of development. People are in pain.

As insecure as you may feel on your road to delivering a message, other people are just as insecure. In fact, more so. Otherwise they’d be sticking their necks out to deliver a message.


  • Carli
    • Carli
    • February 24, 2016 at 2:21 pm

    I am fairly new to the Myers-Briggs world and your website and YouTube videos are probably the most insightful and helpful resources I have found on the internet. This article has completely won me over, well done! As a website dedicated to personal growth, your response has just proven how it is actually “literally the best”.
    I salute you.

  • Kerry
    • Kerry
    • February 21, 2016 at 8:42 pm

    I commend your ability to take a step back and make a gem/useful resource out of this unpleasant experience. Honestly, the Reddit poster seems to have taken an incredibly superficial view of your site and mission. And the discussion question seems designed to bring out the trolls: who else would go comment, except the people that want to take out their aggression by bashing sites? Why don’t they talk about the best? I think your blonde analogy in this post is spot on. They’re looking for something to be upset about, and their anger is misplaced.

    I’ve found your site to be literally the best (not joking), and I’m often sending people here. It is one of the most balanced towards sensors that I have seen. I’ve been reading about MBTI for 10+ years and most of the analytical sites skew heavily intuitive in their content, clearly catering towards the market (and quite understandably writing from the typically intuitive author viewpoints). But because they don’t state that they have a slant, this non-observant person didn’t go after them.

    I’d be interested to read some MBTI sites written by sensors, but with the except of John Beebe, I’m not actually familiar with any MBTI specialist sensors. I think we’ll only get true balance through a diversity of viewpoints, and we can’t expect any one person to represent all types with the same ability as their own (though as you’ve pointed out before, sometimes we can actually inadvertently add bias to our view of our particular type). That being said, I think you guys do it better than anyone else I’ve seen. Likely as two (now three?) people, you can balance each other’s understanding of functions and type experience better than a solo author.

    I’m an intuitive, but I have a lot of sensors in my life, including my beloved father and several of my best friends, and of course they’re great people. Your ISTJ and ESTJ podcasts were awesome and thought-provoking, and so was the one about the gifts that all sensors bring. It’s unfair that the poster calls you out for highlighting the very real misunderstandings that intuitives often face and for wanting them to discover their gifts. Teaching a misunderstood subset to discover their gifts isn’t hurting another set of people that you aren’t teaching — it’s not a zero-sum game like this person thinks.

    If they actually listened to what you were saying in your content, they’d see you’re bridging the gap rather than causing any S/N divisions. The divisions were already there, mentioning them isn’t worsening them.

    Any time you take a stand for something, there will always be someone popping up to be against it. Trying to cater to such people is the reason we get so many shifty politicians who never truly stand for anything. Kudos for standing for something great, and keep rocking it.

  • Hayley
    • Hayley
    • February 20, 2016 at 9:55 am

    Thanks Antonia. I found this very enlightening, esp the stuff about how iNtuitives are equipped in a time of fast change. I also agree with the poster above and really commend you for your maturity and understanding. This is all very inspiring!

  • Katie
    • Katie
    • February 19, 2016 at 12:04 pm

    My apologies on misspelling your name!

  • Katie
    • Katie
    • February 19, 2016 at 12:03 pm

    “Our sensitivity to feedback is a finely-tuned instrument we’ve created to gauge just how close we are to being ousted.”

    Antonio, thank you for writing this post. I’ve come back to it three times this week, in combination with the Graves Model post, the bully memes podcast, and the Drama Triangle post. It’s helping me sort through my reactions to a lot of bad things that have happened. I can’t tell you how invaluable that is.

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